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Cooltura: where culture becomes cool

Fashion, art, photography, design, performances, music. Culture is part of our core identity and is present in all our hotels. We support, promote, and welcome daring artistic and cultural expressions that stir something inside us, invite us to interact, and allow us to feel part of the experience.

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Events

Photography lovers should not miss the World Press Photo exhibition in Barcelona, a must for anyone who appreciates art, culture and stories told through powerful images.

Culture

Welcome to Barcelona, a city brimming with vibrant culture, stunning architecture, and a rich history that's waiting to be explored.

Events

One of the most awaited events of the year for fashion lovers is the Mercedes Benz Fashion Week in Madrid.

Events

If you are planning to visit Barcelona in September, there is one event you can't miss: the popular festival of La Mercè.

Summer is synonym of fun, sun and, of course, music festivals. Check out the best summer festivals in Barcelona, Madrid and Porto.

chic&basic

Continuing with our consistent commitment to culture and including contemporary art as part of our hotels, we present the "L Pool" (folded pool).